Content is King
Working with clients both big and small I have learned that content truly is KING.
Working primarily with small businesses, I understand how valuable time is. Things like upkeeping a blog, managing social media, and churning out a monthly newsletter can be a headache for someone already doing 10 different jobs. This is where I come in!
I do the legwork to create original, engaging content that will not only provide substance for your audience but will also help you establish and maintain a brand identity.
There are several reasons why hiring a content writer is the right move, but perhaps the biggest reason is that I can help to create and communicate your message effectively to your audience in the most efficient and engaging way possible. It is absolutely an investment worth while!
Hiring a content Writer
Every company is different and therefore the needs of those companies are going to vary depending on any number of factors. The type of content you need is going to depend on things such as your target audience, your locale, your budget, etc. But there are a few common threads that I work on for every company that I take on as a client.
SEO: Content writers are essential for search engine optimization (SEO), which is the practice of improving a website’s visibility on search engines like Google. By creating high-quality, relevant, and keyword-rich content, content writers help websites rank higher in search engine results pages (SERPs).
Branding: Content writers help to build and strengthen a brand’s identity through the creation of consistent, on-brand messaging across all marketing channels. This can include everything from website copy to social media posts to email marketing campaigns.
Engagement: Content writers are experts at crafting engaging and compelling content that captures readers’ attention and keeps them coming back for more. By creating content that resonates with their target audience, content writers help companies to build a loyal following and foster meaningful relationships with their customers.
Thought leadership: Content writers can help position a company or individual as a thought leader in their industry by creating insightful, informative content that showcases their expertise and unique perspective.
A skilled content writer is a critical component of any successful marketing strategy, helping to drive traffic, engagement, and brand awareness while establishing credibility and authority in a particular niche or industry.
The Content I write
Content writing can take many forms. While I am capable and comfortable working on a variety of mediums here are some of my favorites:
- Email Copy
- Webpage Content
- LinkedIn Content
- And More!
Have Some Content Ideas?
Visit the “Contact Me” section (or click the button below) to find out how I can help you and your business!
If you are interested in content writing, make sure to include “Content” in the subject line of the form!